Grant TinneyLocal SEO Consultancy

Local SEO Consultancy

Get found locally.
Make the next job easier to win.

I help trades and local service businesses connect Google Maps, local SEO, paid search, websites and enquiry follow-up. The focus is practical: more relevant calls, better enquiries and a clearer route to booked work.

Book a callExplore the services

For businesses across the UK and Ireland, and internationally. Built around the areas you genuinely serve.

Built around your business

Start with the jobs you want.

A full diary is only useful if it holds the right work. We’ll look at the services you want to grow, where you can deliver them profitably and how many enquiries your team can handle. Those decisions shape the search, website and follow-up plan.

Practical local marketing

Get the whole enquiry journey working.

A focused scope, based on your market, budget and capacity.

Google Business Profile & Maps

Make it easier for nearby customers to understand what you do and how to contact you.

  • Review categories, services, hours, photos and contact details.
  • Set up accurate service-area information and appropriate address visibility.
  • Keep your profile and website consistent with the real business.

Local SEO & service pages

Give each important service a useful page and a clear place in your website.

  • Match customer searches to the services and locations you genuinely cover.
  • Build useful service-area content with real local detail.
  • Review technical foundations, page titles and internal links.

Paid search with a clear purpose

Assess where PPC can support demand for the work you want to win.

  • Scope campaigns around service, area, intent and capacity.
  • Agree budgets, targeting, exclusions and suitable landing pages.
  • Review enquiry quality and booked work alongside advertising spend.

Website design & development

Build or improve a website that helps customers understand your services and make contact.

  • Scope a new site, redesign or focused landing pages around your services and coverage.
  • Design clear mobile journeys with click-to-call links, quote forms and suitable booking options.
  • Develop and test the agreed site, with platform, integrations, hosting and ongoing support scoped before work starts.

Reviews & reputation

Make asking for honest customer feedback a consistent part of finishing a job.

  • Create neutral review requests for genuine customers.
  • Ask without incentives, selective positive-review requests or pressure.
  • Plan thoughtful responses and a practical way to handle feedback.

Missed calls & enquiry follow-up

Make it clearer who responds, what happens next and which enquiries still need attention.

  • Capture leads promptly and acknowledge them immediately where the agreed tools support it.
  • Give instant answers to straightforward questions using approved business information, with a clear route to a person.
  • Set a realistic callback target and a named owner for human follow-up. Track quotes and bookings, with reminders and communication permissions agreed.

Calls, sources & booked-job tracking

Build a useful view of which marketing leads to suitable enquiries and won work.

  • Check call, form and campaign tracking where supported.
  • Record enquiry quality, quotes and job outcomes consistently.
  • Compare spend with booked work, recognising gaps in attribution.

Scope, responsibilities, access and third-party costs are agreed before work starts. Rankings, enquiry volumes, acquisition costs and booked-job outcomes are not guaranteed.

Who it’s for

Trades and services people need close to home.

For independent operators and growing teams whose customers need a service delivered in their area.

  • Plumbers
  • Locksmiths
  • Electricians
  • Roofers
  • Solar installers
  • Handymen
  • Removal companies
  • Other local service businesses

Emergency call-outs, planned installations and quote-led projects need different journeys. We’ll shape the work around how your customers choose and book.

How we work

Clear priorities. Practical next steps.

  1. 01

    Understand the business

    Review your services, coverage, capacity and available data. Walk through the journey from search to enquiry and booking.

  2. 02

    Agree the priorities

    Choose the most useful changes, with a clear scope, budget and responsibilities. Fix tracking gaps that would make the results hard to assess.

  3. 03

    Put the plan into practice

    Improve the agreed search, website and follow-up touchpoints. Coordinate with your team and existing suppliers where needed.

  4. 04

    Review the work won

    Assess relevant calls, enquiry quality, quotes and booked jobs. Use what the data can reliably show to decide the next step.

Let’s talk

Where is your next good job getting lost?

Bring your website, the areas you cover and the services you want to grow. We’ll discuss where local search, your enquiry journey or follow-up could work harder for your business.

Book a call

A conversation about your services, coverage and priorities.